Demand for VR headsets remains low

Sales of virtual reality (VR) headsets fell by 12% in 2024 compared to the previous year, according to a new report from analyst firm Counterpoint. The decline markers the third year in a row sales have fallen — and it is mainly on the consumer side that demand is low.

The best performer is Meta, which has a 77% market share, followed by Sony, Pico, DPVR, and Apple.

When it comes to Apple, interest in the pricey Vision Pro has increased among business users. But the headset, which went on sale just over a year ago, is still only available in 13 countries and territories.